Curriculum: 2012–2013

Strategic Design and Management (BBA) Program

The Bachelor of Business Administration degree is awarded for completion of 134 credits. A maximum of 67 credits can be transferred. Students must maintain a 2.0 cumulative grade point average and fulfill all requirements in a timely manner.

Prospective students seeking admission for fall 2013 or later should refer to the 2013–2014 curriculum.

First Year F S
LMTH 1950 Quantitative Reasoning/Natural Science Elective - 3
PLEN 1020 Critical Reading & Writing 1 3 -
PLEN 1021 Critical Reading & Writing 2 - 3
PLAH 1000 Perspectives in World Art & Design 1 3 -
PLAH 1001 Perspectives in World Art & Design 2 - 3
PSDS 2130 Design, Self, and Society: Lecture 0 -
PSDS 2131 Design, Self, and Society: Recitation 3 -
PUDM 1100 Intro to Design and Management 3 -
PUDM 1101 Design in Everyday Experience - 3
PUFN 1800 Design 1: Design Elements and Visual Tools 5 -
PUFN 1810 Design 2: Imaging for Designers - 3
Department Elective
- 3
  17 18
Sophomore Year F S
LMTH 2020 Statistics 3 -
PLDS 2190 History of Design: 1850-2000 0 -
PLDS 2191 History of Design: 1850-2000 3 -
PSDS 2000 Innovation: Lecture 0 -
PSDS 2001 Innovation: Recitation 3 -
PSDS 2107 Marketing 1 - 3
PUDM 2002 Design 3 3 -
PUDM 2003 Design 4 - 2
PUDM 2454 Business Ethics - 3
ULEC 2020 Intro to Macroeconomics: Lecture - 0
ULEC 2021 Intro to Macroeconomics: Recitation - 3
ULEC 2030 Intro to Microeconomics: Lecture 0 -
ULEC 2031 Intro to Microeconomics: Recitation 3 -
Department Electives*
3 3
Liberal Arts Elective**
- 3
  18 17
Junior Year F S
PSDS 3106 Business Models & Planning - 3
PSDS 3901 Professional Internship - 1
PUDM 2101 Economics & Ethics of Sustainable Design 3 -
PUDM 3301 Research & Development Methods 3 -
PUDM 3311 Research & Development Advanced Methods or PUDM 3321 Research & Development Applied Methods - 3
PUDM 3401 Managing Creative Projects & Teams 3 -
PUDM 3409 Financial Management 3 -
Department Electives*
3 3
Art History/Design Studies Elective
- 3
Liberal Arts Electives**
3 3
  18 16
Senior Year F S
Senior Requirement
Courses with the PSDS, PUDM, and ADHT subject codes at the 4000 level or higher fulfill this requirement.
3 -
PSDS 4110 Portfolio Strategies: Lecture - 0
PSDS 4111 Portfolio Strategies: Workshop - 3
Advanced Topic (4000 level)***
- 3
PUDM 4020 Business Law 3 -
PUDM 4030 Strategic Management 3 -
PUDM 4050 International Business - 3
Department Electives*
3 3
Liberal Arts Electives*
3 3
  15 15
TOTAL CREDITS 134

* Department electives may be used to take courses in other design programs and design-related areas of study, such as Communication Design, Digital Technology, Environmental Studies, Fashion Marketing, Integrated Fashion Design, Service Design, Sustainable Design, and Urban Design.

** Approved Liberal Arts electives are distributed across the humanities, social sciences, and natural sciences. All students must take two university-wide lecture courses (ULEC) and at least three credits (one course) in humanities and six credits (two courses) in the social sciences.

*** Department electives at 4000 or 5000 level with instructor permission.