Fashion Buying and Merchandising

Courses 

Fashion Merchandising 

Students will learn and understand the essentials of fashion merchandising in the fashion industry that involves creating and executing strategies to promote and sell fashion products to customers. This course provides an introduction to the field, covering topics such as visual merchandising for online and in store, product presentation, and sales analysis.

Fashion Buying

You will learn and understand the essentials of fashion buying in the fashion industry that involves selecting, purchasing, and managing merchandise for retail stores, e-commerce platforms, or other fashion businesses including pop up shops and live stream shopping. This course provides an introduction to the field, covering topics such as product selection, trend analysis, vendor negotiation, and retail math.

Program Highlights

Who Should Enroll

• Aspiring fashion buyers and merchandisers
• Retail or online store owners wanting more information on merchandising
• Students interested in pursuing a career in Fashion Business Management with a merchandising focus
• Fashion designers or design students who want to learn more about merchandising for design

What You’ll Gain

• An understanding of the roles and responsibilities of buyers and merchandisers
• Merchandising tools and tactics used for brick-and-mortar and e-commerce assortments
• How to work creatively with product development and designers
• How to adapt to new and emerging forms of buying and merchandising with the addition of pop-up shops, live streaming, and trans-seasonal clothing
• The implementation of store layouts and the organization of product aesthetics in the environment
• An understanding of the fashion pyramid and why it is important
• An understanding of fashion and consumer trends

How You’ll Learn

• Engaging video lectures and interviews with industry experts
• Direct interaction with faculty practitioners at the top of their fields
• Online collaboration and video conferencing
• Project-based learning focused on developing real-world skills and portfolio assets

Why The New School?

The professional landscape as we’ve known it has changed dramatically, and ongoing learning is more important now than ever before. At The New School, we champion every student’s creativity and growth. By combining integrated disciplines with collaborative problem solving, we deliver an immersive, transformative learning experience. With the leadership of Parsons School of Design—a globally top-ranked design school—our faculty imparts the critical expertise students need to advance their careers or pivot to a new one in a constantly evolving world.