• Faculty

  • Markus Schreyer

    Part-time Lecturer

    Email
    schreyem@newschool.edu

    Office Location
    L - 2 West 13th Street

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    Markus Schreyer

    Profile

    Markus Schreyer is a global executive at the forefront of business & brand development, innovation, experience design, and STEM. His career encompasses roles across 40 countries and 20 luxury brands in global hotel chains like Hilton Hotels & Resorts and Starwood Hotels & Resorts. He has also held leadership positions in lifestyle brands, including Senior Vice President of Global Innovation at Design Hotels, a Marriott brand, and Chief Development Officer at Proper Hospitality.

    His passion for fostering growth, mentoring global teams, and developing new revenue streams—such as retail, experiences, and membership models for lifestyle brands through strategic innovation and human-touch points across multiple digital platforms—has earned him recognition across industries.

    As the co-founder and chairman of the META Foundation, a visionary strategy & innovation lab established in 2020, he accelerates global projects in cultural, social, and sustainable development. The foundation collaborates with developers, brands, and technologists across industries, introducing impactful business models in living, travel, and community building enabled through AI, web3, and spatial computing, fostering project longevity.

    Degrees Held

    PhD in Innovation Strategy, Dresden University of Technology

    MBA Master of Business Administration, FOM

     

    Current Courses

    Navigating the Field
    PSDS 4111, Spring 2025

    Senior Project 2: Capstone
    PUDM 4121, Spring 2025

    Past Courses

    Marketing, PR and Branding
    PUDM 2315, Fall 2024

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