Brand Marketing & Communication

Who We Are

We are a collaborative, multidisciplinary marketing and communication group designed to support The New School's strategic goals. Our main mission is to create messages in all media forms that build awareness and engagement with the university's diverse offerings among prospective and current students, the New School community, and the world.

What We Do

We create traditional, digital, and social media programs to elevate The New School as a leading rigorous urban university that prepares students across disciplines to creatively and courageously innovate as engaged global citizens.

Our fully integrated capabilities include:

Brand Positioning and Strategy, Creative Art and Copy, Editorial Content, Design, Online and Mobile Strategy and Development, Photography and Video Content and Production, Print Production, Social Media, Media Relations, Public Programs and Project Management.

How We Can Help

We are natural storytellers.

Our team turns ideas and facts into exciting and distinctive stories. We seek out ways through strategy, insight, design, images, and words to elevate every communication about the university and present your program or projects in an engaging and mind-opening way. Collaborating at an early stage allows us to identify the ideas that are the most exciting and motivating for your audience and ways they can complement other initiatives at the university.

Please let us know how we can help you tell your story.

Tools & Training

The New School's Marketing and Communication department has updated the tools and training resources we offer to address our colleagues' evolving communication needs. On this webpage, you'll find templates, how-to guides, and videos to help you engage your audience with branded materials that reflect the university identity.

Take The Next Step

Notice of Nondiscriminatory Policy

The New School admits students of any race, color, national and ethnic origin to all the rights, privileges, programs, and activities generally accorded or made available to students at the school. It does not discriminate on the basis of race, color, national and ethnic origin in administration of its educational policies, admissions policies, scholarship and loan programs, and athletic and other school-administered programs.