Strategic designer with a passion for managing creative businesses
Art, Media, and Technology (BFA), 2024
She/her
[email protected]
@Portfolio
Languages spoken: English, Arabic, French
Skills: Graphic Design, Management & Business, Marketing & Communications, Media and Technology
Alicia Nassar is a quadrilingual Lebanese designer who grew up between Dubai and Beirut. She moved to Paris in 2020, to pursue a Bachelor in Art, Media and Technology with a minor in Creative Entrepreneurship at Parsons Paris. In parallel to her undergraduate studies, Alicia completed professional certifications in Luxury Management from LVMH and Universita Bocconi and undertook multiple internships and projects in architecture, marketing, fashion and consulting companies including Ernst & Young, Publicis Groupe and Elie Saab. Alicia’s interdisciplinary work is a cross-section between design and business focusing on digital design, marketing and innovation in the realms of luxury and sustainability.
Thesis Title: Aleph
Aleph is an innovative jewellery brand created by Alicia Nassar inspired by her Lebanese heritage. Aleph is an ode to the joyful spirit, resilience and adaptability of Lebanon's people and culture. Using a blend of traditional artistry and innovative sustainable technology, Alicia Nassar’s pieces serve as timeless creations that enable Lebanese people to ornament themselves with their identity.