Dustin Willoughby

Dustin Willoughby

Felix Gray

Advising
Rebranding project for the computer glasses company Felix Gray. Glasses that filter blue light and eliminate glareavailable in both prescription and non-prescription formare such a modern business idea that I decided to take a minimalist, straightforward approach to brand identity. The vertical bars throughout the design and strong eye shape are meant to signify protection. Includes logo design, stationery, packaging, and desktop website.

Dustin Willoughby

Felix Gray

Dustin Willoughby

Felix Gray

Dustin Willoughby

Felix Gray

Dustin Willoughby

Felix Gray

Dustin Willoughby

Felix Gray

Program Details

Inspired by this work? Explore program features, curriculum, faculty, and more.

Take The Next Step