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Fashion Buying and Merchandising

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Continuing and Professional Education 
66 West 12th Street
New York, NY 10011
Tel: 332.239.2292 
cpe.advisor@newschool.edu

Fashion buying and merchandising are essential aspects of the fashion industry that involve understanding consumer needs, trends, and forecasting future demand for your specific market. The fashion buying and merchandising certificate program at Parsons provides an introduction to these fields, covering topics such as retail math, trend analysis, product assortment planning, live stream shopping, blank box merchandising, and negotiating with vendors.

Aspiring fashion buyers and merchandisers will learn how to analyze market trends and focus on consumer behavior to make informed decisions about product selection and pricing. They will gain an understanding of the retail calendar, the buying cycle, and the importance of inventory management. The certificate will also explore how important fashion buying and merchandising interconnects with other areas of the fashion industry, such as design, production, and marketing. 

  • FormatOnline
  • Price$2,030
  • Total Courses2
  • Course Length9 weeks

Courses 

Fashion Merchandising 

Students will learn and understand the essentials of fashion merchandising in the fashion industry that involves creating and executing strategies to promote and sell fashion products to customers. This course provides an introduction to the field, covering topics such as visual merchandising for online and in store, product presentation, and sales analysis.

Fashion Buying

You will learn and understand the essentials of fashion buying in the fashion industry that involves selecting, purchasing, and managing merchandise for retail stores, e-commerce platforms, or other fashion businesses including pop up shops and live stream shopping. This course provides an introduction to the field, covering topics such as product selection, trend analysis, vendor negotiation, and retail math.

Program Highlights

Who Should Enroll

  • Aspiring fashion buyers and merchandisers
  • Retail or online store owners wanting more information on merchandising
  • Students interested in pursuing a career in Fashion Business Management with a merchandising focus
  • Fashion designers or design students who want to learn more about merchandising for design

What You’ll Gain

  • An understanding of the roles and responsibilities of buyers and merchandisers
  • Merchandising tools and tactics used for brick-and-mortar and e-commerce assortments
  • How to work creatively with product development and designers
  • How to adapt to new and emerging forms of buying and merchandising with the addition of pop-up shops, live streaming, and trans-seasonal clothing
  • The implementation of store layouts and the organization of product aesthetics in the environment
  • An understanding of the fashion pyramid and why it is important
  • An understanding of fashion and consumer trends

How You’ll Learn

  • Engaging video lectures and interviews with industry experts
  • Direct interaction with faculty practitioners at the top of their fields
  • Online collaboration and video conferencing
  • Project-based learning focused on developing real-world skills and portfolio assets

Why The New School?

The professional landscape as we’ve known it has changed dramatically, and ongoing learning is more important now than ever before. At The New School, we champion every student’s creativity and growth. By combining integrated disciplines with collaborative problem solving, we deliver an immersive, transformative learning experience. With the leadership of Parsons School of Design—a globally top-ranked design school—our faculty imparts the critical expertise students need to advance their careers or pivot to a new one in a constantly evolving world.

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Notice of Nondiscriminatory Policy

The New School admits students of any race, color, national and ethnic origin to all the rights, privileges, programs, and activities generally accorded or made available to students at the school. It does not discriminate on the basis of race, color, national and ethnic origin in administration of its educational policies, admissions policies, scholarship and loan programs, and athletic and other school-administered programs.