Parsons

  • Profile:

    Sydney is an award-winning executive and the Founder and CEO of The Knew Purpose, a conscious leadership company with the mission to advance sustainability, social impact, and innovation in business.  The Knew Purpose guides leaders and companies to their greatest potential, building financially sustainable businesses while alleviating poverty, improving communities, shaping industry, and inspiring others.

    Sydney is recognized as a catalyst in business transformation for her abilities to intertwine purpose, business, and social impact and, as a result, has been awarded “Most Influential Women” by CEO Connection, 2015. As an ICF certified coach and inspirational facilitator, Sydney continues to take her experiences to the next level by empowering other leaders, businesses, universities, non-profits, and social entrepreneurs.

    Previously, as SVP of Social Impact and Innovation at Kate Spade & Company (KSC), Sydney strategically developed, implemented, and led a new, profitable commercial channel within KSC value chain and built a women-focused international Social Enterprise Supplier Model called on purpose. Sydney’s innovative model was awarded “Best Economic Empowerment Program” from the US Chamber of Commerce Foundation in 2015 and was studied and endorsed by Georgetown University in 2017. Prior to this role, she was SVP of Direct to Consumer and Global Merchandising at KSC and held multiple leadership positions at Neiman Marcus Group.

    Through The Knew Purpose, Sydney works with leaders, companies and communities to create a better world.  She holds a Bachelor of Arts, Psychology from San Diego State University, and is part-time faculty at Parsons School of Design in MPS Fashion Management, Sustainable Manufacturing and Production.

     

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