Kat Hoelck
Part-time Lecturer
Email
kat.hg@newschool.edu
Office Location
N - 66 Fifth Avenue
Profile
I am an idea machine with a portfolio career.
I bring my expertise in brand strategy and creative direction to create impactful solutions for clients across industries, including Dolce & Gabanna, Maybelline, MAC, Harper's Bazaar, Curology, Material Good, Wonderstruck and many more.
I am Chief Creative Director of 9 COMMONS, a fashion startup that is ALL-IN ON WOMEN’S SPORTS™. We create elevated, artful fan merchandise exclusively in partnership with women’s pro sports teams and leagues, including the WNBA's Indiana Fever and the NWSL.
I am Founding Partner and Dir. of Strategic Partnerships of ANYBAG, one of Fast Company's World Changing Ideas, which transforms single-use soft plastics into consumer goods in the heart of New York City. We’ve spearheaded partnerships and capsule collections with brands like Mastercard, Google, Nike, Adidas, Madewell, 1 Hotels, Ralph Lauren, Rivian, and many more.
I was Creative Director and a Founding Partner of The ÆTERNALS, a multidimensional web3 project absorbed into Mastercard’s sandbox. We created a digital product and community in partnership with Rainforest Partnership as a case study for non-traditional fundraising mechanisms. Together, we have been founding members of the World Economic Forum’s Crypto Sustainability Coalition since 2021.
I love upskilling the next gen. As adjunct faculty at Parsons, I teach across programs and give my insights as a creative professional navigating this ever-changing landscape. I work as an Executive Educator to global fashion brands looking to learn which sustainability levers they can pull within their organizations, and working with them to craft their approach to getting greater buy-in from stakeholders.
My strategic and creative work is rooted in sustainability literacy. I authored a course at Parsons within the Sustainable Fashion Certificate Program, examining the pillars of sustainability in practice within the fashion industry from both producer and consumer lenses.
I want to do good in the world, and make beauty.
Degrees Held
BFA Fashion Design from Parsons The New School for Design
Recent Publications
https://wwd.com/fashion-news/fashion-scoops/9-commons-indiana-fever-maria-mcclay-1238971135/
Portfolio
- Kat Hoelck Creative Studio
- 9 COMMONS - Brand Strategist and Chief Creative Officer
- ANYBAG - Co-Founder
Current Courses
- Prof Practices & Portfolio
PAFD 2000 - Fall 2026 - Digital Marketing & Analytics
PSOF 1020 - Fall 2026
Past Courses
- Fashion Trend Analysis
PSOF 1182 - Spring 2026 - Design Communication
PSOF 1230 - Spring 2026