Growing a Small Business
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Level: Undergraduate
Division: The New School for Public Engagement
School: Bachelor's Program for Adults and Transfer Students
Department: Management and Business
Course Number: NMGT 3140
Course Format: Lecture
Location: NYC campus
Permission Required: No
Description:
Entrepreneurs moving beyond the startup phase of their businesses face both opportunities and challenges. This course focuses on building a business organization capable of managing and sustaining growth. Entrepreneurs need to operationalize their organizations (i.e., get the right people and systems in place), motivate their teams, manage limited resources (human and financial), and ensure cash flow. While perfecting their product or service and developing customer loyalty, new businesses must constantly improve and innovate continually as well as attract new customers. Successful entrepreneurs also need to establish and communicate a culture and value system for their businesses, creating a solid foundation for the future.
Course Open to: Degree Students