Integrative Studio 2
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Level: Graduate
Division: Parsons The New School for Design
Department: Strategic Design & Mgmt
Course Number: PGDM 5210
Course Format: Studio
Location: NYC campus, Online
Permission Required: Yes
This is the second Integrative Studio exploring the overlap between business and design. It brings together 1) what students have learned in the courses they have taken throughout the degree program, including in parallel with this class, 2) complex multidisciplinary projects requiring iterative, collaborative and innovative responses. The course is run as a studio: a comprehensive brief derived from a real case, or provided by a live project partner, will require the students to work as team doing diverse field research in order to make and then intensively critique prototyped business models, all the while presenting their findings and proposals to colleagues, experts and stakeholders for critical feedback. In order to work on the project, students will learn a range of research methods, ideation processes, and theoretical frameworks by which to make reasoned judgments about strategic responses to complicated situations.
Course Open to: Majors Only
Course Pre/Co-requisites:
Open to: MS in Strategic Design and Management majors only; others by permission of MS in Strategic Design and Management program.


Open to Graduate students.


Open to Strategic Design & Management students.