Food Products Business: Strategic Planning
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Level: Undergraduate
Division: The New School for Public Engagement
School: Bachelor's Program for Adults and Transfer Students
Department: Food Studies
Course Number: NFDS 2350
Course Format: Seminar
Location: NYC campus
Permission Required: No
  • Food Studies
  • Management & Business
  • Entrepreneurship
Do you dream of being a successful food entrepreneur? Wonder how others do it? This fast-paced workshop covers the crucial steps in planning a successful food product from the business and communications point of view. Build a successful foundation through strategic topics like: food entrepreneurship, trends, mission with meaningful values, competitive analysis, positioning statements, personal financials, leveraging strengths and strategic partnerships. A guest speaker food entrepreneur will share his or her story, discuss lessons hard-learned and offer customized advice for your business concepts. After 5 sessions, you should have a better understanding of how to apply critical business and marketing concepts to succeed.
Course Open to: Degree Students