Parsons to Honor JASON WU AND HUGO BOSS AT 2014 Fashion benefit


Jason Wu and HUGO BOSS

Jason Wu and HUGO BOSS, to be honored at the 2014 Fashion Benefit

NEW YORK, March 12, 2014 -- Parsons The New School for Design has announced that it will honor Parsons alum Jason Wu and iconic German fashion house HUGO BOSS at the 2014 Parsons Fashion Benefit, being held May 21st for the first time in The New School’s state-of-the-art University Center.

The Parsons Fashion Benefit, now in its 66th year, raises funds for scholarships at Parsons, a global leader in art and design education with programs that span the disciplines. Wu and HUGO BOSS are being recognized for their significant contributions to the field of design. Past honorees include Donna Karan, Reed Krakoff, Francisco Costa, Diane von Furstenberg, Marc Jacobs, Hudson’s Bay Company’s Bonnie Brooks, and Calvin Klein, Inc.’s Tom Murry. A highlight of the Fashion Benefit is the runway show of select collections by graduating students, and the naming of the Designers of the Year.

"HUGO BOSS is a leader among international fashion companies, and their bold move into womenswear under Jason Wu is already making headlines,” said Parsons Executive Dean Joel Towers. "Jason’s journey from designing toys to Parsons to his own label to Art Director of Hugo Boss are a testament to his singular talent and dedication.”

The BOSS core brand epitomizes authentic, understated luxury. The men’s collection offers modern, refined business- and eveningwear along with sophisticated casual looks. The women’s collection of the BOSS core brand stands for feminine styles with a strong focus on fine fabrics and sophisticated details. The rich array of modern business wear, exclusive leisurewear and glamorous evening apparel fuses fashionable silhouettes with excellent design and timeless elegance. HUGO BOSS also offers HUGO, a progressive brand that stands for unconventional design, BOSS Orange, an urban casualwear collection, and BOSS Green, premium sportswear that transcends the boundary between fashionable sports apparel and performance golfwear.

Jason Wu launched his collection in 2007 and created a distinctively feminine esthetic. Through merging classic American sportswear with an uptown chic attitude he created a supremely womanly and unapologetically glamorous sensibility. His designs have been worn by many influential women, including Julianne Moore, Kerry Washington, Diane Kruger, and Reese Witherspoon. Perhaps his most famous fan, however, is First Lady Michele Obama, who wore his designs on the cover of Vogue, and to both the Inaugural Balls in 2009 and 2013. In 2008, Wu was nominated for the CFDA/Vogue Fashion Fund Award and in 2010 he won the Swarovski Award for Womenswear at the CFDA Fashion Awards. Jason Wu has emerged as one of leading global talents based in NYC and his collection is sold in over 150 doors around the world. In June, 2013, Wu was named Artistic Director of BOSS Womenswear.

“I am incredibly honored to be recognized at the 2014 Parsons Fashion Benefit and to help raise scholarships for future generation of designers," said Jason Wu. "I learned so much at Parsons and continue to use many of the skills throughout my career.”

This year, the benefit is being held for the first time in The New School’s new University Center, a striking embodiment of The New School's mission of challenging the status quo. Described as "a celebration of the cosmopolitan city" by the New York Times' Nicolai Ouroussoff and "a great addition to a great New York institution" by Mayor Michael Bloomberg, the SOM-designed University Center is one of Manhattan's most ambitious and innovative new buildings. It is offers state-of-the-art classrooms, a library-research center, a new auditorium, a cafeteria and an event café, and a 600-bed student residence.

For more information, please visit http://www.newschool.edu/parsonsbenefit.

Parsons The New School for Design is a global leader in design education, with programs that span the disciplines of design and the fine arts. With the launch of its fashion design program in 1906, Parsons is credited with the rise of Seventh Avenue, the epicenter of American fashion. Parsons offers a Bachelor of Fine Arts degree in Fashion Design, Associate degrees in Fashion Design and Fashion Marketing, and a Master of Fine Arts Program in Fashion Design and Society initiated through the support of Parsons alumna Donna Karan. Parsons has educated generations of leading American fashion designers, including Tom Ford, Marc Jacobs, Donna Karan, Isaac Mizrahi, Tracy Reese, Narciso Rodriguez, Anna Sui, Prabal Gurung, Derek Lam, Proenza Schouler, Vena Cava, Alexander Wang, and Jason Wu. For more information, visit www.newschool.edu/parsons.

HUGO BOSS is one of the leading international fashion and lifestyle groups that offer a wide range of products in menswear, womenswear, kidswear, homewear, eyewear, watches and fragrances. The menswear and womenswear collections of BOSS provide a versatile fashion range with a rich array of elegant “modern classics” in business, leisure and formalwear. BOSS Orange offers casual collections for men and women who enjoy dressing in style. BOSS Green addresses active fashion-oriented men with a golf and sportswear collection of the finest quality. HUGO delivers architectural looks for men and women with an avant-garde design esthetic. Further information on HUGO BOSS can be found on our website at www.hugoboss.com.

# # #

 

COMMUNICATIONS AND EXTERNAL AFFAIRS

79 Fifth Avenue
New York, NY 10003
www.newschool.edu

PRESS RELEASE

Media Contacts:

Chris Chafin
212.229.5667x3794
[email protected]

Bookmark and Share