- 7:30 p.m.
In this lecture Margherita Pillan will present some of the service design
projects and approaches she has adopted in search of
participatory solutions actively involving citizens and public
institutions. The case studies to be presented involve topics,
contexts, and stakeholders, such as patients of the national cancer
health care center, travelers in the local underground system, and
foreign citizens dealing with culture shock in multicultural urban
societies. This will introduce a conversation about the opportunities
and problems encountered in the design of participatory services in the
Italian context. Beyond the utility provided by the design solutions,
Margherita will discuss the consequences of these solutions have in
terms of communication and cultural exchange.
Margherita Pillan, Ph.D., is executive vice
dean and associate professor of Communication and Interaction Design at
the Design School of Politecnico di Milano. Her research activities deal
with practical and theoretical aspects of the design of services,
interactive systems and solutions, including the study of emotional and
cognitive processes, and individual and social aspects of communication.
She devotes special interest to the design and study of digital and
multimedia technologies, and the creation of interactive sensory
experiences. She actively cooperates with the DESIS network,
coordinating e-learning activities in the Public and Collaborative