PSDS
2107
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Spring 2012
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Faculty:
Norman Fryman,
Kaleem Kamboj,
Maureen McAllister,
Nancy Salvati
This course provides students with concentrated exploration and discussion, focusing on the theories and principles of governing standard marketing strategies and practices. Students begin to develop a framework for understanding marketing tactics and strategies useful for design-driven and other creative businesses.Open to: All SDS students; others with permission of Design and Management program